When your ideal client searches for you on Google, your credibility is increased when you are at the top of the page, and have many listings.
Google Plus is a social networking and identity service owned and operated by Google Inc. It is the second-largest social networking site in the world, with over 300 million monthly users.
The magic of Google Plus happens when you
add ideal clients to your circles (similar to “friending” in Facebook) or follow them (similar to “liking” a business page in Facebook). Once they follow you and “plus one” your Google Plus posts, you will be more likely to show up in their search results, as well as the search results of people who follow them.
These benefits are not widely known by the search and social media communities.
And this is just the beginning of the incredible power of Press Releases and Google Plus.
Rand Fishkin, the CEO of Moz*, a search engine optimization monitoring software system says that if he could pick out all of the marketers in the US who focus on digital marketing, because that is what he does, and have them follow him, he would never need to worry about where he ranks in non-personalized results again.
This is the power of Google Plus.